Press relations for Wyca Robotics
WYCA Robotics designs indoor vehicles able to move autonomously and safely in complex environments with people or other vehicles, such as industrial workshops, warehouses or large surfaces.
The architecture of WYCA Robotics’ products allows integrators and customers to easily build autonomous mobile robots adapted to their needs, to focus on the “mission” part of the robot and to let the vehicle manage the movements and safety of the whole.
Context and objectives
Yucatan’s teams advise Wyca Robotics in building image with the media and opinion leaders. With 100% French robots already in operation with manufacturers, retailers and logisticians, Wyca is the perfect illustration of intelligent, customizable robotics that support employees in their daily tasks.
- Definition and implementation of a PR strategy
- Creation of content for the press
- Partner and press relations
- Search for speaking opportunities and awards
- Promotion of client cases